Every Monday is like a reset. Our intention to get things done for the week is strong, the to-do list is long, and the motivation to tackle the world is high.

Then the phone rings. The fires start.  Before you know it, it's Sunday, and all of your to-dos got pushed to the side. You are at the same starting point again.

This happens so often with your marketing. Because it's not 911, it's not something that creates immediate impact. But it is the most important thing for you to start and be consistent with it. The attention to your marketing will make a significant impact on your restaurant's longevity!