With all that's going on in the world, running your restaurant and being thankful takes some conscious effort. However, showing gratitude and being positive makes the daily grind not so much of a grind.

So how do you use gratitude in your marketing?

Be thankful for your staff!

What would happen if, instead of pointing out all the mistakes, you pointed out all the fantastic things your staff does that make a guest feel special?

Sometimes a guest doesn't notice every little thing that is done to make their experience memorable, but you can.

Having your staff engaged and passionate about doing whatever it takes to create an amazing experience establishes a culture within your restaurant that is focused on guest satisfaction.

Ensuring a repeat visit is essential in your marketing system for steady sales growth.